NEW YORK (Reuters) - More than 9 million people tuned in to watch a high-flying Allison Williams as Peter Pan and a tap-dancing Christopher Walken as Captain Hook in a live television production of the classic musical that drew mixed reactions from fans and critics.
The three-hour "Peter Pan Live!" that aired on NBC on Thursday night on the Comcast-owned network followed last year's live production of "The Sound of Music." It drew half the 18.5 million viewers who saw last year's show, NBC said.
But not everyone was enthralled by the latest version of the beloved children's story about the boy who refuses to grow up and the one-handed pirate.
Viewers who found the production lackluster, wooden or odd turned to social media to vent their disappointment.
"Weird that the 'lost boys' are grown men," tweeted actress Mia Farrow.
"I'm watching #Peter Pan but it looks more like a gay pride parade," comedian Dane Cook said on Twitter.
"Honestly at this point, I'm just sticking around to see that psycho in the crocodile outfit again," tweeted Adam Lusici.
Oscar winner Walken, 71, drew the most varied comments for his laid-back, sashaying portrayal of Hook, which some likened to an aging Jack Sparrow in the "Pirates of the Caribbean" films.
"Christopher Walken can kill anyone on this stage anytime he likes. The only thing stopping him is his lack of interest," said TV viewer Maureen Johnson.
OR JUST PAN
NBC's "Peter Pan Live!" was no match for last December's "Sound of Music Live!" with ratings falling so hard and dramatically that the network started the morning with a defensive press release and statement from Entertainment Chairman Robert Greenblatt.
These morning ratings stories never include network quotes/blurbs, but this is the first time in my memory that a network has tried to smooth over ratings before 8 a.m. on the West Coast.
"We're very pleased with the 'Peter Pan' ratings and it was a great night for NBC. We won every hour, which hasn't happened on Thursday with entertainment programming since a year ago. I'm proud to be part of a company that takes chances and creates big events, and that's exactly what we're going to continue to do," Greenblatt states.
He continues, "We didn’t expect to reach the same rating as 'The Sound of Music' since that was the first live movie event of its kind in over 50 years. But the high wire act of Peter Pan was a joy for everyone involved and I take my hat off to Allison Williams, Christopher Walken, the entire company, and our incredible directors and producers for three months of the hardest work I've ever seen. I love these live events and we're already working on putting the next one together."
He continues, "We didn’t expect to reach the same rating as 'The Sound of Music' since that was the first live movie event of its kind in over 50 years. But the high wire act of Peter Pan was a joy for everyone involved and I take my hat off to Allison Williams, Christopher Walken, the entire company, and our incredible directors and producers for three months of the hardest work I've ever seen. I love these live events and we're already working on putting the next one together."
Quotes and justifications aside, "Sound of Music Live!" averaged 18.5 million viewers and a 4.6 rating among adults 18-49 in Fast Nationals last December. "Peter Pan Live!" averaged 9.13 million viewers and a 2.3 key demo rating in Fast Nationals last night, winning primetime among young viewers, but losing to football-inflated CBS overall.
The most disconcerting thing for NBC is that "Peter Pan Live!" drew an OK audience to start with and then plummeted by the last hour. Some viewers were curious, but they left. Heck, you might say the audience petered out. I wouldn't. But you might.
The quick football-related caveat would be that last year's Thursday Night Football game pitted the Jaguars against the Texans, a fairly weak matchup. Last night's game featured the Bears and the Cowboys and, almost certainly, drew a bigger audience. [CBS had the preemptions in both Chicago and Dallas.] That's not why "Peter Pan Live!" did half the "Sound of Music Live!" numbers.
On to Thursday ratings...
Among adults 18-49, NBC averaged a 2.3 rating for Thursday night, edging out CBS' preemption bloated 2.2 rating in the key demographic. FOX was a distant third with a 1.2 key demo rating, followed by ABC's 0.8 key demo rating. The CW averaged a 0.6 key demo rating for the night.
Overall, CBS' averaged a sure-to-drop 9.53 million viewers and a 6.0 rating/10 share for Thursday, edging out NBC's 9.13 million viewers and 5.2/9. FOX was third with 4.8 million viewers and a 3.0/5, topping ABC's 2.1/4 and 3.15 million viewers. The CW averaged 1.37 million viewers and a 0.9/2 for the night.
8 p.m. - NBC won the 8 p.m. hour with a respectable 11.09 million viewers and a 2.7 rating among adults 18-49 for "Peter Pan Live!" CBS was second with football-boosted episodes of "The Big Bang Theory" (10.74 million viewers and a 2.3 key demo rating for a repeat) and "Mom" (10.375 million and a 2.5 key demo). FOX's "Bones" was third with 5.97 million viewers and a 1.5 key demo rating, far ahead of the 3.38 million viewers and 0.8 key demo rating for the season premiere of ABC's "The Taste." The CW's "The Vampire Diaries" averaged 1.495 million viewers and a 0.7 key demo rating.
9 p.m. - CBS moved into first with 9.32 million viewers and a 2.2 key demo rating for "Two and a Half Men" and "The McCarthys," numbers so distorted by football that there's no point in breaking out the individual figures. NBC's "Peter Pan Live!" slipped to 9.12 million viewers and a 2.4 rating among adults 18-49 in its second hour. FOX's "Gracepoint" averaged 3.64 million viewers and a 0.9 key demo rating, compared to the 3.23 million viewers and 0.9 key demo rating for the second hour of ABC's "The Taste." The CW's "Reign" averaged 1.25 million viewers and a 0.5 key demo rating.
10 p.m. - Football-inflated "Elementary" gave CBS 8.62 million viewers to win the 10 p.m. hour, finishing second with a 1.8 rating among adults 18-49. NBC's "Peter Pan Live!" was down to 7.18 million viewers and a 1.9 key demo rating in its final hour. ABC drew 2.84 million viewers and a 0.6 key demo rating for a "How To Get Away With Murder" repeat.
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